Mike Monteiro: What Clients Don’t Know (… And Why It’s Your Fault)
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Mike Monteiro did the last talk of TYPO San Francisco 2012 Connect. A must see for any graphic designer!
Posted on 2 May 2012 at 9:20 by Webmaster
Talk
International Design Talks
David Horn (3 May 2012 | 11:11)
Great presentation – thank you. From the start ‘ … she made me feel smarter from talking to her’, which is a great way to approach any potential client interaction: make them feel smarter / happier / better about themselves, to the end: ‘ … if you’re doing something ironically, you’re still doing it’! Great stuff, thank you.
Paulina Garces Reid (4 May 2012 | 2:11)
Can I translate this to Spanish for grafitat.com in Ecuador? I’d love to share this talk with designers there. Thanks!
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Webmaster (15 May 2012 | 15:32)
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mp (19 May 2012 | 14:53)
What a great talk. Thank you Mike for the insight. Nice correlation between the bicycle shopping (at a bike store) for the first time and clients buying design for the first time.
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John J. Locke (7 July 2012 | 4:24)
I really love how Mike talks, which is why he is one of my design mentors. The bike shop analogy was perfect. That made everything make sense. Loved Design Is a Job. If I ever make it as a Web designer trying to break in to this industry, I’m sure it will be in no small part to advice I have gleaned from Mike and other giants of this field.