At TYPO it’s the audiences turn to vote their favourites. Which kind of letter do you want to see Martina and Giuseppe draw live at TYPO Berlin? Vote on their website: TYPO Berlin Battle. You’ll then get a card at the entrance to TYPO hall: the red for lettering, the blue for calligraphy. Also on stage: Nina Stössinger, Stephen Coles, Yves Peters and many more who will moderate the battle.
Martina and Giuseppe, who are both not originally from Berlin, met at the Typostammtisch, periodical Type-themed meetings, organized by Ivo Gabrowitsch, Marketing Director at FSI. Both admired their work and so they decided to share experiences and knowledge and to allow others to participate.
Martina Flor
Giuseppe Salerno
Martina, who grew up in Buenos Aires, graduated in the Type & Media master’s program in The Hague. She specializes in design and lettering. She draws her characters by hand, digitizes them to refine them on the computer.
In contrast to Martina’s process, Giuseppe’s letters are rather loosely written. His technique requires writing a letter or a word repeatedly until finding just the right composition. Giuseppe studied graphic design in Torino and has been working in the field of calligraphy for the past 15 years.
In March 2013 they exhibited the Lettering vs. Calligraphy project at Mota Italic in Berlin, a gallery dedicated to type, letters and typography.
Martina Flor and Giuseppe Salerno will be giving a workshop at Betahaus on 11 May 2013 from 1 to 7 p.m. The topic? Lettering and calligraphy.
In a one day intensive session, the participants will explore the two technical approaches as combinatory tools within the same design process.
The workshop consists in theoretical input combined with hands-on-work and critique rounds. It is ideal for art and design students and professionals who want to explore the possibilities of calligraphy in combination with drawing techniques. In a few words, they’ll use writing and drawing for creating an unique typographic unit (or more).
Paper, ink and calligraphic tools will be provided. You can get the early bird price until 30 April. TYPO Berlin attendees can save another 10%.