Daily Archives 19 October 2012

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Simon Manchipp (Someone): Branding, not Blanding

Simon runs a company called ‘someone’ in London which is specialised in launches and relaunches. Within the last couple of years he has observed that the traditional understanding of branding does not work nowadays. Branding does not only need to be liked and stand out, today it also needs to be useful.

Eike König

Eike König: From HORT to HEART

Eike König preferred to introduce himself with a colourful media-music show rather than with words. After being run over by an avalanche of his work (all within one minute), he started talking about the actual subject, without showing any more of his projects.
He defined himself as a mix of his empathic mum and his focused, structured dad. They encouraged him to feel responsible to what he does. As a child he was fascinated by political info graphics in magazines. Finding out that graphic designers are creating such powerfully imagery, he decided to become one himself. Another influential part of his work is music.

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Peter Gregson: The Listening Machine

Offbeat(*) speaker Peter Gregson came to talk about his project ‘The Listening Machine‘, a sonification of the continuous stream of tweets by 500 selected UK twitter users. Composer Gregson created the piece together with collaborator Daniel Jones and Britten Sinfonia. It’s an unexpected talk at a design conference, but it did tie in nicely to the social theme of the conference.

Lucienne Roberts

Lucienne Roberts joined by Rebecca Wright

Coming from a practical Graphic Design background describes her job as a non solo occupation. Moreover the + sign in her studio name indicates the importance of being socially connected in practice.

Talking about her influences such as political activism as well as feminism she quotes Woody Allen, who describes work as ‘a quality distraction’. A portrait of Allen on her desk inspires her to follow this approach.

 

Anthony Burrill

Anthony Burrill: Working Hard and Being Nice to People

Anthony Burrill describes himself as a ‘persuasive, up-beat illustrator and designer’. Today at TYPO London, the softly spoken man took us on a fantastic journey through his eclectic career to date; regaling stories of letter-pressing in the “ancient” town of Rye, printing a poster using the crude oil from the disastrous BP spill of 2006 BP and why we should “Work Hard and Be Nice to People”.

TYPO London 2012 - Sara de Bondt

TYPO London 2012 has commenced!

The seats of Logan Hall and the those of the second stage at Jeffery Hall are taken. Opening speakers Sara De Bondt in the main hall and Anna Gerber & Britt Iversen from Visual Editions on the second stage kicked off this year’s TYPO London conference. Today and tomorrow more than 30 speakers will investigate the social impact on design.





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